We recently talked about what BtoB publishers can do if email marketing isn’t delivering—but it’s equally important to know what is working for you. It’s also helpful to share that with others. So, we’re hoping that you’ll read this post and be compelled to share your success stories.
In the meantime, ask these 8 questions of your email marketing campaign, to help shed more light on where the magic in your success may lie:
Perhaps you can take some time to answer these questions for yourself—and maybe you’d like to share what you find with us. Regardless, we hope they’ll provide valuable insight to making a good tool great.