ePublishing’s Reader Intelligence content analytics and engagement tools turn reader data into dollars with easy-to-understand dashboards and simple but powerful real-time marketing tools. Simply put, when publishers know their audience better, they can engage and sell more. Choose the Reader Intelligence tools that work best for your organization:
Insights provides a comprehensive view of known and unknown reader activity. It pulls demographic, usage and behavioral data from offline and online sources into a multi-dimensional data visualization and analytics tool for valuable insights.
Action is a real-time marketing tool that marries offline and online data and empowers publishers to sell more to their audiences. Publishers can easily target audience segments with registration, subscription, product and other offers based on interests, demographics and/or behavior. And marketing segments automatically update for mailing lists and targeting.
SyncAccess is now Access. Access helps news and media companies accelerate and manage their paid-content revenue in one place. Connect your paid-content workflow, linking your circulation system to paywalls and payment gateways, incentives and offers, client applications and websites, customer authentication, and more.
Exceptional software, proven processes, deep expertise and untiring customer service make it easy to switch, take control and make more money.