We're looking for a Marketing Specialist. You won't just be running campaigns. You'll be driving results. Your goal? Generate leads. Boost conversions. Skyrocket sales.
Responsibilities
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Develop and implement killer B2B marketing strategies.
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Conduct market research. Know our audience like the back of your hand.
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Run SEO, SEM, email, social media, and display advertising campaigns. But not just run them. Optimize them.
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Analyze and report on the performance and efficiency of campaigns.
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Collaborate with the sales team to align marketing strategies with sales activities.
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Develop and maintain sales collateral and content for email campaigns.
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Coordinating all aspects of pre-Trade Show preparation and post-Trade Show follow-up
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Writing and maintaining content and providing periodic updates to company website
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Stay ahead of the competition. Keep up-to-date with the latest trends and best practices in B2B marketing.
Requirements and Skills
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Proven experience in B2B marketing. We're talking at least 3 years in the trenches.
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Strong knowledge of all different digital marketing channels. You need to know your SEO from your SEM.
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Experience with SEO/SEM, Google Analytics, and CRM software.
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Hands-on experience with inbound marketing systems, and direct marketing/email marketing.
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Excellent analytical skills. You'll need to crunch numbers and understand what they mean.
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Strong team management and communication skills. You'll be working with different teams, across different projects.
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Degree in Marketing, Digital technologies or similar relevant field. Because the foundations matter.
In short, we're looking for a B2B Marketing Specialist who knows how to drive results. If that's you, apply today by sending your resume to jobs@epublishing.com.