Ebooks are a proven method for increasing traffic and lead generation. They provide a simple benefit to potential customers and help to establish your credibility . . .
With solid eCommerce mechanisms in place, diversifying your revenue model becomes more a matter matching . . .
The adoption of the web CMS has become more common than not in publishing, based predominately on an ROI calculation that considers . . .
There is little doubt that big data has an increasing influence on digital publishing. The online environment is ideal . . .
When it comes to content strategy, if digital -first or web-first isn’t rolling off your tongue just yet, it won’t be long . . .
IBJ.com recently released a redesigned video page that delivers something for everyone . . .
It’s easy for things to get complicated when you think about how to get your content in front of your audience . . .
Pulse has 13 million users and is one of 50 apps in the Apple App Store Hall of Fame. Over 250 publishers deliver news through Pulse, and there are about to be more . . .