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Network

June 11, 2010

Our internal network is a fully load-balanced, dual-redundant, failover and clustered environment. The network is clustered at every level: load-balancers, switches, NetApp Fileservers, cache, application, video, SMTP and database servers all running in Heartbeat HA configuration.

This approach dramatically improves availability and speed – while also maximizing stability and reliability as our applications are tuned for the environment. The net result is that ePublishing can scale by simply adding more servers into any of the clusters or load-balanced pools.

ePublishing uses a dedicated back-end network for administration, leaving the front-end network fully available for customer traffic and ensuring that sensitive data stays on the closed back-end network. The separation of environments ensures your web site achieves maximum efficiency for delivering your content and products to your customers.

 

 

Case Studies, White Papers & Product Information: best practices to implement a successful publishing strategy in the cloud.

Responsive Design, Contextual Content Increases Traffic 541%  Premium Content Strategy Delivers 160% Sales Gain

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ePublishing Blog

What Does Individualized Publishing Really Mean?

As the industry travels further and further in the direction of individualization it's clear that it isn’t just about employing demographic and behavioral data. It’s not even just simply about relevancy. It’s about contextualization. 

Reader Content Preferences + Taxonomy = Better Individualization

We know that targeted ads are producing impressive results for BtoC and some BtoB companies. But as a publisher, what’s the winning formula? 

Six Steps to Bridging Your Data Gaps

You know that you’re supposed have data to create contextually-driven content and advertising. You know that data helps you serve your audience more effectively. Do you know what data you don’t have?

Publishing Finesse: The Art of Re-Targeting

Re-Targeting is more than serving up the same ad, over and over . . .

Targeted Ads: Is the Hype for Real?

We talk a lot about individualization—whether in the context of marketing our own content or paid advertising. It makes a lot of sense, but sometimes it’s hard to know how effective it is.

Video: 11 Ways to Tear a Page from Buzzfeed's Playbook, continued . . .

We’ve been talking about how BtoB Publishers can apply Buzzfeed’s techniques to a video strategy.