For many publishers, this year is the right time to update and upgrade their website and underlying publishing systems as part of an overall plan to spend less and make more money. But, where to begin? Here's a checklist to help you make the right decisions.
At nearly every turn in digital publishing, you must be an expert in some new technology or trend to keep yourself in the race. But to stay ahead, all that takes time, money, personnel and other resources.
There is no question that technology is now an integral part of publishing, as we have moved away from print and embraced various digital options. For many, the lines between technology companies and publishing companies have become blurry, and as early as a decade ago, publishers. . .