Because social media is a dynamic force, it’s important to regularly revisit your approach and perspective on it, as part of your content marketing plan. Over the next few posts, we’d like to offer some valuable insight on social media from two of our solutions managers.
Like any social media platform worth its salt, Pinterest continues to grow and evolve. As one of the fastest growing social networks, it is the third largest, only behind Facebook and Twitter. Hence, publishers are finding more and more ways to use it for lead generation.
This week, we continue our Lead Generation Series with a look at specific methods to help you generate more traffic, build brand, extend marketing reach and of course, generate leads with Facebook. But be careful, by using these tools and tactics you might find yourself among the happiest of faces on "the most visited social network in the U.S."
A couple of weeks ago, we raised the question about whether Pinterest and publishing go well together. True to form, successful businesses and organizations are quickly figuring out how to tailor this social platform to supplement their content and connect with their audiences.