Let’s look at eight revenue streams that provide a good indication of diversity and a little perspective on how you compare to other publishers. 

The new Farm-Equipment.com gives farmers more time and knowledge—with the largest depository of dealer-driven news and buying resources, presented in an intuitive, responsive format. It’s another BtoB site growing with the industry.

To be sure, a buyers’ guide is a great way to increase your revenue stream. But, that’s only true when it works properly and fulfills its potential. 

For BtoB Publishers, a website redesign or update is not simply about making it pretty and responsive. It’s about growing revenue. 

If you aren’t operating with a multi-tier taxonomy system and working diligently to deliver related, highly relevant content to your readers, then you are likely selling yourself short, not just in content marketing, but also in advertising revenue. 

As a BtoB publisher, you know that revenue diversity is the key to success in our digital world. It’s no wonder that buyers' guides or directories are becoming an even more powerful tool for publishers—providing valuable information to readers and precious ad space to sponsors and advertisers.

Everywhere you look, publishers are experimenting with a variety of digital ads and an increasing focus on Native Ads,, Directories and Mobile.

PLBuyer is the #1 media brand serving the private label industry. It also sells more ad pages than any other publication serving the private label industry—and it just upped its game with the launch of the PLBuyer Marketplace.

Along with recent Twitter integrations to improve audience engagement and sharing, several new updates maximize control over how ePublishing clients’ content is found and managed.