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SaaS CMS

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Your Content Marketing Snapshot for 2015

April 28, 2015

As a BtoB publisher, it’s likely that you are no stranger to content marketing. But, do you ever wonder where you fit in? 

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What Digital-First Publishing Means, Right Now

March 31, 2015

It’s likely that, as a BtoB publisher, you have your foundation in place for a digital-first strategy, already. But, are you on the cutting edge of execution? 

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User Management for Editorial Workflow

March 13, 2015

A powerful CMS looks at user management from all angles—helping to improve your editorial workflow, while attracting and keeping visitors on your site.

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How to Keep User Management in Mind for Website Design

March 3, 2015

As one of the 10 key qualities that guarantee success in website design, user management is certainly something to you want to set up right, from the beginning. 

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5 Key Ingredients to Editorial Efficiency

February 20, 2015

Today, your editorial strategy as a BtoB publisher should be about a digital-first approach. That means a lot of things, but at the heart of it, dwells your editorial workflow. 

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6 Signs That You Need to Improve Your Editorial Workflow

February 16, 2015

Knowing that you need to improve efficiencies and knowing what you need to do to accomplish that are two different things. You can’t make comprehensive improvements without knowing where improvements can be made. Hence, it’s important to regularly assess your workflow.

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The Four Pillars of Digital-First Publishing

January 30, 2015

We know that you can’t become digital-first overnight. We know that taking a digital-first approach requires a shift in your overall business and editorial strategy. It’s likely that you’ve already taken some steps and you are just trying to get to the next level. Making this transformation is as much about finesse as it is about resources. 

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5 Reasons Digital-First Delivers Big Gains, Savings

January 13, 2015

Enterprise Publishing Systems are only as good as the strategy behind them.  Skeptical? Here's how to make digital-first publishing work for you


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BtoB Marketing: Six Tips for Getting It Right

December 16, 2014

We get it: marketing isn’t what it used it be. It’s more than what it used to be. You’ve got numerous channels to navigate and limited resources. 

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Why Web Content Management Isn’t What It Used to Be

December 3, 2014

You probably remember when you first heard of web content management (WCM). That was back when publishing online was driven by a print strategy. Really, that was before digital publishing was truly born. 

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