ePublishing gives you every tool to you need to upgrade from Content Management to Content Monetization. The ePublishing SaaS CMS future-proofs your investment by evolving with publisher needs and marketplace changes.
Create content products
Turn any content into a product for sale. We gave clients that even repurpose individual articles more than ten different ways. Dashboard gives you the ability to manage your entire inventory from eProducts to DVDs or t-shirts. You can combine multiple items for sale as one package deal.
All delivery channels
Content can be gated with multiple tiers of access, sell “by the drink” or require subscriptions to access on your site. Offer downloads of pdfs, eBooks, Word docs or Excel/csv spreadsheets. Automatically create and mail paid eNewsletters. Deliver syndicated content, alerts, RSS feeds, and .epub or .mobi files for eReaders.
eCommerce integrated with content offers
Move buyers from content to shopping cart to delivery seamlessly. Allow special access to members or subscribers; or offer two-tier pricing and discounts. Create and execute special offers right in the system. Site license tools allow you to sell enterprise access to content or data based on IP addresses or passwords. Registered users and previous buyers see auto-filled forms for quicker purchases.
Contextual content sales
Content sales increase when you reach buyers at the time they show greatest interest. A rich taxonomy ensures you can offer the right content products to those readers most likely to buy, at the moment they are engaged on that topic. Topic pages create themselves automatically. System enables contextual content suggestion at checkout for upselling, i.e. “those who purchase this also bought ______.
Support premium customer experience
By using the Audience Data tools and contextual content, you can deliver content to readers based on their individual interests and preferences. Easy, integrated eCommerce makes purchases simple and satisfying. You may provide each customer with the ability to manage their purchases of individual products. Give them the ability to manage their own subscriptions, with notification of upcoming expirations.
Build marketing lists and audience data
Use metering to identify prime content prospects. Track what registered users read to market related content offers. Record buyers; usage and access within the CRM, for future marketing; filtering lists by activity and/or subscription expiration dates for targeted and timely offers.