But, even more compelling: as time goes on, it becomes clearer that data visualization (not just images) increases engagement, significantly. 

How are publishers using proprietary and 3^rd party data to build engagement and revenue? 

Perhaps you are redesigning your website or maybe it’s just time for a few updates. There is no question that either endeavor requires that you keep the social community of your readers at the top of your mind. 

There is no question that some social networks are better suited to your audience than others. Let’s take a look at the 3 you should be watching in 2015.

How do you create incentives for your staff to use social media, without inadvertently paying editors to create clickbait?

If you’re a publisher considering a change in your approach to better suit your content engagement strategy, it’s helpful to remember what drives that strategy.

If you aren’t operating with a multi-tier taxonomy system and working diligently to deliver related, highly relevant content to your readers, then you are likely selling yourself short, not just in content marketing, but also in advertising revenue. 

We know, it’s likely that you’d rather read about the true meaning of life, but that might be a little out of our realm, so let’s talk about engagement.  

You know the power of a blog to build traffic, boost engagement and drive revenue, but are you reaping the rewards? 

Let’s face it: measuring what your readers are doing is not an exact science . . . yet.