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marketing

Home » Keywords » marketing

Items Tagged with 'marketing'

ARTICLES

Your Content Marketing Snapshot for 2015

April 28, 2015

As a BtoB publisher, it’s likely that you are no stranger to content marketing. But, do you ever wonder where you fit in? 

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When Email Marketing Doesn’t Work: 4 Tips For Getting it Right

April 8, 2015

Are you an unbeliever? In email marketing, that is . . .

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BtoB Marketing: Six Tips for Getting It Right

December 16, 2014

We get it: marketing isn’t what it used it be. It’s more than what it used to be. You’ve got numerous channels to navigate and limited resources. 

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Social Media is a Wild Animal. Don’t Let that Scare You.

September 19, 2014

Social media is the wolverine we’ve invited into our home. We don’t know why we invited it in, but there is something powerful and compelling about it. 

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Six Steps to Bridging Your Data Gaps

August 22, 2014

You know that you’re supposed have data to create contextually-driven content and advertising. You know that data helps you serve your audience more effectively. Do you know what data you don’t have?

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Why Marketing Automation, SaaS and Individualization Go Hand in Hand

July 3, 2014

 There is a lot of talk these days about personalization, or more precisely, individualization. And for some, it might seem like all the hype came out of the blue.


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Content Marketing Offers Multiple Options: How BrandVoice is Making Money

July 12, 2013

As a publisher, if you’re not talking about how advertising fits into your body of content, you might be missing a lucrative opportunity.

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Five Things Publishers Can Learn from Wanelo

July 3, 2013
Danielle Lattuga

What’s Wanelo, you ask? Short answer: It’s social commerce. 

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Three Steps to Better Content Marketing

June 25, 2013
Danielle Lattuga

You know the value of content marketing, and you probably even know a few tactics already—but are you making the best of what you know?

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Why Publishers Should Keep an Eye on Tumblr

May 23, 2013
Danielle Lattuga

There isn’t anything definitive that says using Tumblr is a must for all publishers, but recent developments certainly suggest it’s one to watch.


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More Articles Tagged with 'marketing'

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