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native

Home » Keywords » native

Items Tagged with 'native'

ARTICLES

You Say Sponsored; I Say Native. What's the Difference, and Does it Matter?

May 28, 2015

If you're looking for new revenue sources, you've likely heard the terms native advertising and sponsored content, often used interchangeably. Does the difference matter, and is it a concern for your readers and editors?

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9 Steps to Optimize Native Ads for Mobile

May 12, 2015

The question is not whether or not you go mobile with your native ads; it’s how you do that successfully. 

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5 Tips to Minimize Risk & Maximize Returns From Native Ads

May 5, 2015

There is no question that the use of native ads, or sponsored content, is growing among publishers--but what does that mean for you? Here are five tips to get you on the right track. 


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A Publisher’s Primer: Native Ads

April 1, 2015
Danielle Lattuga

You’ve heard the term, a lot. Native advertising is a reality. But as with many new “must have” tactics, we end up asking ourselves, “What exactly is it and how exactly should I be handling it?” That’s a good question, especially when the publishing world at large is still trying to define native advertising. 


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Four Key Tactics for Success with Native Advertising

February 25, 2014

Native Advertising is the new kid on the block. The sooner your introduce yourself, the sooner your will become friends. 

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Content Marketing Offers Multiple Options: How BrandVoice is Making Money

July 12, 2013

As a publisher, if you’re not talking about how advertising fits into your body of content, you might be missing a lucrative opportunity.

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