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subscriptions

Home » Keywords » subscriptions

Items Tagged with 'subscriptions'

ARTICLES

The What and Why of Revenue Per Reader (RPR)

May 20, 2014

Revenue Per Reader is a valuable metric because it is an important piece of the puzzle that describes where your business is right now. BUT, that’s not the only reason it’s valuable.

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How Integrations Increase the Value of Audience Data

September 27, 2013
Danielle Lattuga

There is no doubt as to the value in audience data when it comes to helping publishers monetize content more effectively. Yet, it’s becoming increasingly clear that audience data provides the most value when it is integrated with a publisher’s content management system.  

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Gale Media Relaunch Adds Revenue Streams, Data Analysis to Success Story

May 8, 2013

With the relaunch of its industry leading website, Gale Media set an ambitious goal to increase revenue from site content and services—building on impressive gains from its initial MDM.com launch.


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Content is STILL King (with SaaS and eCommerce)

December 13, 2011

Making money online using cloud content management can be a hard thing to wrap your mind around, but some of the old rules still apply. Most people find the volume of data . . .

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Digital Revenue Case Studies: Paywall, Archive Sales, and Even Subscriptions

March 17, 2011

One of the advantages of a CMS integrated with eCommerce is that virtually all content can be offered as a product or subscription for sale. Articles, Single Issues, Archives, Web-only Content, Buyers Guide Listings, Events...

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Device Specific Publications for Kindle

June 11, 2010

We all know there are applications built to run and perform well on certain devices such as an iPhone or a Blackberry or an iPod. Now Tribune Media Services (yes - that Chicago Tribune) has launched two publications specifically for Amazon’s Kindle device. The first title, Opinionated, is a political publication while the second title focuses on pop culture.

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