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event

Home » Keywords » event

Items Tagged with 'event'

ARTICLES

One Quality that Makes a Good Event, Great

May 8, 2015

A good event possesses many strong qualities, but what makes it great? 

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Revenue in Redesign: Six Features Your New Website Should Have

February 27, 2015

For BtoB Publishers, a website redesign or update is not simply about making it pretty and responsive. It’s about growing revenue. 

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6 Tips to Make Events Work

January 7, 2015

By now you know that events should no longer take a backseat in your publishing caravan. If done right, events can add to your revenue and bring your brand to life. That sounds all well and good, but where’s the proof?

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Events: Bringing Your Brand to Life

November 26, 2014

We’ve talked in the past about the importance of adding events to your media repertoire.  But, what does that really mean? 

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Revenue Dreaming: Build a Better Event

July 11, 2014

Focusing on subscriptions, renewals, and ad revenue is a tried and true recipe for success in the media industry.  Increasing Revenue per Reader, however, requires a willingness to leverage our industry  expertise, experience and energy to deliver an experience that engages readers differently. Don't worry; while the New York Times has just recently made Events a priority, leading BtoB publishers and Niche Media show the way for the rest of us.


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Building an EVENTful Revenue Stream

June 20, 2014

If you haven’t already, it might be time to consider events as a revenue stream—or improving the events you already have in your quiver. 

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Building Revenue with Online Event Extensions

May 18, 2012

More and more publishers are leveraging online event extensions to get more revenue from their live events and increase audience engagement . . . 

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