Buyers Guide - Marketplace

Now you can add a proven revenue stream to any website with ePublishing's Buyers Guide & Marketplace.  Jump-start your Lead Generation strategy - it's simple with our turnkey solution.  

 Each site includes everything you need to get up and running in no time!  

Responsive Design: multi-platform means your site is accessible anytime, anywhere

Multi-tiered Listings: Basic, Premium and Directory Sponsor  options help your Sales Team get started

RFP Builder:  Visitors can assemble custom RFP's based on category, product, company and submit to multiple suppliers

WYSIWYG Admin Tools Implementation: gives you complete control over all content

Customer/Advertiser Self Service: Add rich, contextually related content without adding staff!

It's Easy!

Getting Started requires minimal effort, and you won't need to hire staff to manage new content, because your clients create and manage each listing

Increase Traffic

All Buyers Guide - Marketplace sites are fully optimized and tagged for search engine visibility and analytics tracking.  Our tools automatically generate meta-keywords and meta-data based on listing title and content, and a sitemap is updated regularly.  As all Buyers Guide listings and related content are visible to search engines, you may find that your listings rank higher than your customers' website!

What's more, our clients find that the internal linking and multiple contextually related resources produce search results that exceed many of their customer company sites.  Multiple companies in each Marketplace category will compound, driving up your search rankings and site visits.

Engage Readers

Each listing functions as a virtual storefront, presenting company information, product downloads, video, related articles and an RFP form.

The Buyers Guide offers incredible value to your readers, with the ability to Search and Browse multiple categories and sub-categories of companies and products.

Sell More

Our Audience Data management and reporting will deliver detailed, high quality leads to your advertisers.  Report behavioral criteria for which advertisers pay a premium:

-      When each reader views a listing

-      Pages viewed

-      Files downloaded

-      Articles read and more. 

Individualize Reader Experience

All behavioral data is cross-referenced with profile data, offering a rich view of content preferences, purchase history and site behavior.  

Most importantly, the RFP Builder takes the guesswork out of lead generation: readers automatically request information from one or multiple suppliers.

Every Marketplace Site Includes:

Basic, Premium & Directory Sponsor Listings

 

Basic

Company Name, Contact Information, URL, Description

You decide the length of the description, related content, and any additional listing elements - awards, etc.

Premium

Company Name, Contact Information, URL, Description, Logo, Banner

White Papers, Video, Product Brochures, Related Articles, Product Reviews, Awards

Directory Sponsor

All Premium Features

Priority Placement: Premium Listings on Homepage and 1st in Product Category

Site Features:

Intuitive Design and Advanced Search ensure your readers will find the content they need.  Contextually related content will engage readers and encourage them to explore the entire Marketplace.

• Responsive Design – access via mobile, tablet or desktop
• Automated RFP System – readers simply check a box to send a request to each advertiser
• Unlimited Listings 
• Search or Browse by Category or Alphabetically
• Social Media - share on Twitter Linkedin, Facebook
• Related Articles - you manage the taxonomy to present contextually related content automatically
• Video, Image Galleries - present video or galleries with listings and on homepage
• Downloadable files – brochures, whitepapers
• Administrative tools with WYSIWYG interface
• Audience Data - capture and report individual reader behavior 
• Self-service: advertisers create and manage listings

And, of course every Marketplace includes ePublishing's 24 x 7 service desk, ongoing support, hosting, and Software as a Service updates!

To see an example of a dedicated Marketplace site, visit Private Label Marketplace

 Interested?  Contact us to discuss your plans.