You know there are steps you can take to increase efficiencies in your Editorial Department. An Enterprise Publishing System will take you a step or many steps further, transforming Editorial into a Profit Center. Too good to be true? Here's how...
As part of our ongoing Buyers Guide for Publishing Systems, here’s the rest of the checklist you can use to compare systems and providers, to prepare for product demos, and to cover all the questions you’ll want to ask potential providers.
For many publishers, this year is the right time to update and upgrade their website and underlying publishing systems as part of an overall plan to spend less and make more money. But, where to begin? Here's a checklist to help you make the right decisions.
With the coming year's goals in front of you, there is a possibility that you are looking for a new partnership to move your website to the next level. We’ve been talking about what qualities to look for in a new vendor.
With 2014 upon us, you’re probably trying to think of ways to turn those goals you set at the end of last year into reality. First thing’s first: if you aren’t reaching mobile and tablet readers with responsive design, you’re already missing opportunities.
A recent IBM report showed that web sales on Cyber Monday rose 21 percent from 2012. Mobile traffic accounted for 32 percent of site visits, reflecting a 45 percent gain from a year earlier. Is consumer shopping behavior relevant to BtoB sites?