Lou Bahin

ePublishing - Hallmark Data Integration Delivers Unmatched Targeting & Convenience

September 12, 2014

Phase 1 Release Offers Actionable Audience Data Combined with Tools to Target Ads, Engage Readers & Drive Sales

Hallmark Data Systems and ePublishing, Inc. Deeply Integrate Cloud & Data Services to Drive New Revenue Models and User Individualization

March 10, 2014

Two industry innovators have announced a platform-level integration engineered to enhance reader experience and shape the future of publishing.

Why You Should Think of Your Website as a Publishing Ecosystem

February 14, 2014

Lou Bahin

Yes, this column is about online publishing best practices. But a term you perhaps haven't heard since high school biology - ecosystem - is relevant, even critical to your success.

Mobile Traffic Up 45% For Cyber Monday: Why Should BtoB Publishers Care?

December 5, 2013

Lou Bahin

A recent IBM report showed that web sales on Cyber Monday rose 21 percent from 2012. Mobile traffic accounted for 32 percent of site visits, reflecting a 45 percent gain from a year earlier. Is consumer shopping behavior relevant to BtoB sites?

Lou Bahin

Lou Bahin

ARTICLES

ePublishing - Hallmark Data Integration Delivers Unmatched Targeting & Convenience

Hallmark Data Systems and ePublishing, Inc. Deeply Integrate Cloud & Data Services to Drive New Revenue Models and User Individualization

Why You Should Think of Your Website as a Publishing Ecosystem

Mobile Traffic Up 45% For Cyber Monday: Why Should BtoB Publishers Care?

Drive Revenue. Improve Productivity. Increase Engagement.