There is no doubt as to the value in audience data when it comes to helping publishers monetize content more effectively. Yet, it’s becoming increasingly clear that audience data provides the most value when it is integrated with a publisher’s content management system.
Why not use your website as the hub to deploy your lead generation tactics? As a publisher, lead generation (or lead gen) is more than likely an essential component of feeding your online and print revenue. Increasingly, lead gen is about providing more value and greater access to. . .
Refrigerated and Frozen Food readers rely on the publication not just for news and information, but also for helping to set the bar in an industry that requires attention to safety, efficiency and resourcefulness. RefrigeratedFrozenFood.com delivers . . .
Watertechonline.com delivers Water Technology’s high qualitycontent in a crisp, rich design that fosters greater audience engagement, deeper resources and expanded revenue and lead generation opportunities . . .
Industrial Heating (IH) is the world's largest and most comprehensive media resource focusing on high-temperature thermal processing technology and practical applications.IH readers look to the publication for the latest news and trends . . .