You may have noticed that we updated the Client Success Stories in our Resource Center. Each story focuses briefly on one key improvement and its accompanying results to editorial process, content marketing, lead gen, or some other aspect of a multi-platform publishing business.
If you look at upcoming conference calendars, you'll see a few of your peers presenting their own success stories and best practices, in their own words:
Dexter Steis, Executive Publisher, Natural Gas Intelligence, will share specific tactics that lead to a 22% revenue gain in just four months, as part of a larger panel discussion about Getting the Most from Your CMS. The discussion may surprise you, as many best practices have more to do with managing data and integrating with 3rd party systems than with CMS functionality alone. Dexter, Andy Swindler, and Tom Chaffee will update Dexter's presentation to ABM earlier this year. (See the first set of slides on the list)
Cynthia Carter, President, FDAnews, as part of the Content at its Best track will speak on the topic Content Packaging and Delivery in a Multi-Platform World
Jodi Grizzell, FDAnews' Operations Director, will discuss new revenue streams in Growing Premium Subscriptions, Site Licenses and Multi-User Models
Lindsay Konkak, Vice President, Gale Media, also in the Content at its Best track, will discuss Editorial to Drive Customer Engagement
You'll also hear from part of our publishing technology ecosystem, Real Magnet, as President Tom Pines will provide valuable insights into Marketing Automation for Publishers
Of course, there are many sessions at the upcoming SIPA Annual Conference you won't want to miss, addressing Audience Data, Revenue Diversity and Editorial Efficiencies - all near and dear to us if you've followed our blogs, new website news, and other developments around Enterprise Publishing Systems.
If that's not enough, one of our favorite speakers, Peter Sprague, Chairman, Premier Media Holdings, will speak as part of a Folio Social Media Workshop June 16, specifically on leveraging an integration with Gigya with the PremierGuitar.com publishing system to increase registrations and enhance Audience Data.
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