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Home » Cleaning and Maintenance Management Online: A New BtoB Model for Community & eCommerce

Cleaning and Maintenance Management Online: A New BtoB Model for Community & eCommerce

August 24, 2012

Since 1964, Cleaning and Maintenance Management (CMM) has been the go-to source for insight on current and developing trends in the JanSan industry. With the relaunch of CMMonline, by parent company Grand View Media Group, CMM’s readership of managers, supervisors and end users in the commercial cleaning and maintenance industry gained greater access to products and information via a suite of websites. 

CMMonline provides a range of how-to products and management best practices to assist professionals with practical solutions. Through its store and easy access to its sister website, The Cleaning Management Institute, CMM visitors can purchase a membership, subscribe to the print magazine and daily enewsletter, register for trainings, purchase train the trainer curriculums, manuals, handbooks, DVDs and exams. Related products and articles are displayed prominently and a secure shopping cart allows shoppers to focus on what they need.

Yet, visitors aren’t just shopping. By joining or creating forum topics on the site, members generate industry dialogue and information with their peers—and develop a daily network of support and insight to help them do their jobs better.  Topics are listed intuitively and the hottest discussions are found easily. Along with recent news and trends, and social sharing, CMMonline provides visitors with the latest relevant information in the field in a rich, interactive design. Forum members help each other solve professional problems, share ideas and recommend vendors, while CMMonline editors can analyze user data to tailor content and new products.

CMMonline provides an innovative Web 4.0 resource to its readers, increasing audience engagement by allowing members to access web content as a starting point for conversation, interaction and a creative forum. For CMM staff, the new sites and supporting user intelligence create opportunities for product development and new revenue streams.  It’s not just a site, it’s a community—with a clean focus—just the way JanSan professionals like it.

Key Features:

  • Secure and easy eCommerce
  • eNewsletter Integration
  • Subscription Management
  • Semantically-Related Content
  • User Forums and Social Sharing

 

 

 

 

 

Client Profiles / eCommerce / eNewsletter Integration / Tactics to Increase Revenue / Member Discounts

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