Floor Covering Installer (FCI) is the only trade publication dedicated to the complete spectrum of flooring installation. Its audience of flooring installers, installation managers, contractors and the distributor network look to FCI for focused insight, solutions and expertise related to installation of all types of flooring including carpet, ceramic and stone, hardwood, resilient and laminate.
FCI already has a wealth of media resources with their print magazine, digital content and TalkFloor (daily enews). Fcimag.com brings all of these resources together (and more), presenting them in a highly visual and interactive way and making it easier than ever to access the full range of FCI content and products—with a visual flair that appeals to the discerning eye of the flooring community.
How to articles are illustrated with high quality slides and presented with related articles alongside them, so that commercial and residential flooring installers can easily find instruction on numerous aspects of their topic of interest. Crisp and engaging videos are available on the home page and throughout the site, where trade personalities can share their expertise and provide in-depth education. Podcasts and webinars enhance existing content and diversify the way in which FCI site visitors access information.
A community bulletin board allows registered users to interact and create a dialogue with each other—sharing expertise, opinion and experience in an accessible, cordial way.
An easy-to-use taxonomy system allows FCImag staff to tag articles and products on the site for visitor searching—to ensure that all related content and products are presented together. Field experts build additional audience through individual columns and blogs that they can post and edit themselves, from anywhere, on their own schedule.
FCImag.com engages its audience with a range of multimedia and related content as diverse and resilient as the floors we walk on.
Key Site Features:
- Related Products and Resources with Taxonomy Tagging
- Mulitimedia: Video, Images, Podcasts and Webinars
- Social Sharing
- Article Tool
- Tailored Directories
- Gated Content