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The ePublishing Blog

 

Case Studies, White Papers & Product Information: best practices to implement a successful publishing strategy in the cloud.

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Data Visualization: A Key to the Kingdom of Engagement

But, even more compelling: as time goes on, it becomes clearer that data visualization (not just images) increases engagement, significantly. 

6 Qualities of a Niche Publication Ready to Become an International Brand

You’ve probably heard us talk about the trifecta of BtoB success: Content, Community and Commerce. Today’s digital publishers know that publishing is no longer simply about good content (although that is STILL the foundation of success). 

When Email Marketing Doesn’t Work: 4 Tips For Getting it Right

Are you an unbeliever? In email marketing, that is . . .

5 Ways Publishers are Using Deep Data

How are publishers using proprietary and 3rd party data to build engagement and revenue? 

What Digital-First Publishing Means, Right Now

It’s likely that, as a BtoB publisher, you have your foundation in place for a digital-first strategy, already. But, are you on the cutting edge of execution? 

Instagram: 16 Best Practices for BtoB Publishers, Continued

In our last post, we talked about why Instagram has great potential for BtoB Publishers and shared some basic best practices. Let’s get into the nitty gritty: