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Content Management

June 11, 2010

The ePublishing platform is designed to provide dynamic publishing of unlimited content through any channel at any time.

Our system includes a unified repository for all content, users, images, data, video, archives, products and much more. You are in complete control of your site, gating access as needed while effortlessly relating content, community and commerce.

As an XML-based system, it includes easy-to-use tools that are customized to your individual needs, while providing complete separation between content, business rules and presentation.

The system’s flexibility and our robust taxonomy/metadata system ensure that you can deliver relevant, targeted content in context, create content once and deliver through multiple channels, and respond nimbly to product and sales opportunities.

For a deeper look into our next-generation content tools and functionality please contact us for a demo.

 

Case Studies, White Papers & Product Information: best practices to implement a successful publishing strategy in the cloud.

Responsive Design, Contextual Content Increases Traffic 541%  Premium Content Strategy Delivers 160% Sales Gain

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ePublishing Blog

UGC: 4 Ways to Use Reviews to Boost SEO

User reviews are a great way to acquire new content regularly and boost customer confidence, but when leveraged appropriately, they can also increase traffic and conversions.

BtoB Marketing: Six Tips for Getting It Right

We get it: marketing isn’t what it used it be. It’s more than what it used to be. You’ve got numerous channels to navigate and limited resources. 

Twitter Today: 7 Tips for Improving Your Engagement

With 284 million active monthly users and 500 million Tweets sent each day, there is a lot of opportunity to find and engage potential customers on Twitter. But, just how do you ensure said engagement?

Why Time-Based Advertising and Individualization Could Be a Match Made in Heaven

If you aren’t operating with a multi-tier taxonomy system and working diligently to deliver related, highly relevant content to your readers, then you are likely selling yourself short, not just in content marketing, but also in advertising revenue. 

Why Web Content Management Isn’t What It Used to Be

You probably remember when you first heard of web content management (WCM). That was back when publishing online was driven by a print strategy. Really, that was before digital publishing was truly born. 

Events: Bringing Your Brand to Life

We’ve talked in the past about the importance of adding events to your media repertoire.  But, what does that really mean?