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Strategic Design

June 11, 2010

ePublishing provides complete Graphic Design, Usability, User Experience and User Interface services. We view web design as both a creative endeavor and a structured business process. Our primary goal is to provide you with the finest custom design to drive your specific business and revenue objectives. ePublishing has over a decade of experience delivering end-to-end design and branding services for web sites and custom applications for Global 1000 companies and beyond. We specialize in crafting user interfaces for web sites and applications, with a user experience specifically designed to generate more eCommerce revenue, and increase page views and time-on-site. Please contact us for a confidential review of our portfolio.


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ePublishing Blog

What Publishers Should Ask About Responsive Design

The nature of responsive design will continue to evolve, but your content will always be at the heart of it. That’s why questions like this should be part of the conversation with your designer. 

BtoB Audience Personas: Four Tips for Publishers

BtoB publishing is its own animal and there are a few key points to remember when establishing and applying audience personas to your content marketing approach. 

Five Reasons Why Segmentation = Revenue

Data is only data, unless you do something with it.  That’s why we start by using it to segment our audiences. 

Four Reasons Your Readers Will Love Behaviorally-Targeted Content

 We’ve been talking about how behavior-based content can drive revenue and increase the value of your audience’s experience. 

4 Reasons Publishers Love Behaviorally-Targeted Content

Behavioral Content is content that responds to how readers interact with your website. But, it’s more than that.

SEO in 2014: 4 Tips for Publishers

 You’ve probably heard a bit of buzz around SEO lately.  Or maybe it’s more of a hum.  Since Google released Hummingbird (their major search engine overhaul) along with a host of ongoing changes, people are questioning the fate of SEO.