312.768.6800 | Contact Us | Support

NutraSolutions.com: The Inner Beauty of Design

September 21, 2012
Image Galleries | Related Articles, Products, Events | Intuitive Navigation | Video | Advertising and Sponsorships | Directories | Contextual eCommerce | Search, Advanced Search | Client Profiles | Secure Shopping Cart | Design | eCommerce | Multimedia

NutraSolutions began as a special section within BNP’s print edition of Prepared Foods, but when BNP began relaunching its portfolio of websites on the ePublishing SaaS Content Management Platform, it was clear that NutraSolutions filled a niche all its own—as a comprehensive, content-rich website.

The mission of NutraSolutions is to provide solutions for the development and marketing of nutritional products such as functional foods, dietary supplements and other nutraceuticals. The publication complements the resources offered on Prepared Foods and focuses on topics that include business challenges around ingredient use, consumer trends, news, regulations and science-based research.

Visitors to Nutrasolutions.com find an elegant, clean design with a wealth of resources that doesn’t overwhelm, so they can absorb and assimilate useful information. Image and video galleries allow the Nutrasolutions staff to create eye-catching layouts to illustrate news headlines, advertisements, available resources and events— and successfully engage their audience.  

The website encourages interaction by sponsors, with an opportunity to list events and webinars presented right from the homepage, while readers can access related resources and featured items from the store.  Search results present a variety of related resources, including the latest research to support the technical, marketing, purchasing and management work by food, dietary supplement and other nutritional professionals.

Nutrasolutions.com also fosters community interaction around nutrition, not only with social sharing options but also with a community page that features food-based initiatives that support healthy bodies and healthy communities for all.

Revenue generating opportunities abound on the site—not only with colorful, dynamic advertisements, but also with a directory of supplier profiles and easy eCommerce that features a secure shopping cart with a smooth checkout process.

With a robust infrastructure and streamlined content management system, Nutrasolutions.com embodies the value of great nutrition—with a beauty that comes from within.

Key Features:

  • Intuitive Design
  • Image Galleries and Video
  • Related Articles, Products and Events
  • Advanced Search Presenting Multiple Content Types
  • Product Catalogue, Secure Shopping Cart
  • Directory Listings
  • Advertisement and Sponsorship Management



Case Studies, White Papers & Product Information: best practices to implement a successful publishing strategy in the cloud.

Responsive Design, Contextual Content Increases Traffic 541%  Premium Content Strategy Delivers 160% Sales Gain

Go to Resource Center

ePublishing Blog

Email Marketing: What is Working for You?

Ask these 8 questions of your email marketing campaign, to help shed more light on where the magic in your success may lie.

You Say Sponsored; I Say Native. What's the Difference, and Does it Matter?

If you're looking for new revenue sources, you've likely heard the terms native advertising and sponsored content, often used interchangeably. Does the difference matter, and is it a concern for your readers and editors?

Is Your Sales Team Digitally Motivated? 4 Ways to Get Started

Your sales reps may be digitally savvy, but are they digitally motivated?

How to Sell Advertising When You’re Launching A New Digital Magazine

I will talk to ANYONE who will listen to me when I am exploring a new magazine launch idea, and you should as well. Contact the big fish vendors within that niche about your idea... it’s way more beneficial to you and your magazine to talk to advertisers before you have a rate card or anything formal.

Does Guest Blogging Still Deliver? 4 Tips to Make Sure the Answer is Yes

Guest blogging often shows up in discussions about building traffic and relevant content on your website. But, it also gets glossed over as a legitimate effort, in part, because there always seems to be something newer and shinier. 

How Are You Using Your Data?

How well are you using your data to target your audience for trials and how many conversions result from savvy data use?